NEWS
TSO Musicians Lucy Carrig-Jones, Ji Won Kim, Caleb Wright Photo: Brad Harris
On June 28 we welcomed an array of Tasmanian businesses to our TSO Studio to launch our new Business Collective Partner program. The program provides an entry level opportunity for local businesses to collaborate with the TSO through a number of tailored opportunities which aim to strengthen brand, connect with staff and clients and reach new audiences (you can read more about the program here).
The evening commenced with a stunning performance of Dvořák’s Miniatures by TSO musicians: Associate Concertmaster Ji Won Kim, Principal Second Violin Lucy Carrig-Jones and Principal Viola Caleb Wright.
Guests were then fascinated to hear about Blundstone’s partnership journey with the TSO from special guest, Joint CEO at Blundstone, Adam Blake. Adam spoke of the evolution of our partnership, in particular support of TSO Live Sessions:
“Blundstone has been absolutely taken by the spirit of Live Sessions which takes classical music to the people of Tasmania. It provides unique opportunities for small communities, rural folk and many others who wouldn’t normally go to a symphony concert to experience the joy and emotion music brings. It’s democratic, generous and enriching life for us all on this island.”
Adam also spoke about Blundstone’s funding in 2019 of a bespoke TSO commission by Tasmanian composer Saxon Hornett. The commission was used as the rousing soundtrack for Blundstone’s 150th Anniversary Campaign video launched in 2020 to a global audience.
Blundstone Joint CEO Adam Blake Presenting
Business Collective Launch guests Photos: Brad Harris
TSO CEO, Caroline Sharpen, spoke to guests about the mutual benefit of a Business Collective partnership. Business Collective investment ($5,000 p.a. plus GST) makes a great impact for our community, making music accessible to all Tasmanians. Through the collective, business funding supports:
Blundstone Joint CEO Adam Blake and TSO CEO Caroline Sharpen Photo: Brad Harris
-
555 students under the age of 8 to have the opportunity to experience a TSO Concert
-
Establishment of 11 regional hubs across our Island
In return, TSO strives to assist with partners reach their goals. This may include -
-
Client and staff engagement through concert experiences
-
Percussion Circle workshop to build team work and connection with staff
-
Business to Business networking opportunities
-
Increased audience reach and brand awareness through promotional opportunities
Since the launch, we are thrilled to welcome our three newest members to the TSO Business Collective: Elm Consulting, Gayle Walker Property Specialists & Van Diemens Land Creamery
The Business Collective is born from the belief that there is power in numbers and together we can achieve great things! This starts with a conversation so if you know of a business that would like to explore what is possible, please encourage them to get in touch by contacting the TSO Development team.
The team from Van Diemens Land Creamery Photo: Brad Harris
L to R : Ella Beardsley - RACT, Mary Dwyer - Impact Solutions and Britt Olsen – RACT Photo: Brad Harris
Rachael Downie and TSO CEO Caroline Sharpen Photo: Brad Harris
L to R : Gayle Walker - Gayle Walker Property Specialists and Janis McKenna -Elm Consulting Photo: Brad Harris
